Legal notice
Bosch eBike Systems
Privacy policy for the use of our social media channels
Thank you for visiting our social media channel and for your interest in our company and our products.
Bosch eBike systems on Facebook
The following privacy policy applies to our Facebook fan page:
„Bosch eBike systems“ – https://www.facebook.com/boschebike
Data controller
Responsibility for the processing of your data via our fan page lies with Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland (hereinafter referred to as Facebook).
Facebook's privacy policy applies to this.
In addition, we are jointly responsible with Facebook, insofar as statistical data is processed on our fan page, for so-called insight data. These are statistical analyses that provide information about the use of our fan page. For more details see: https://www.facebook.com/legal/terms/page_controller_addendum
Our contact details are as follows:
Robert Bosch GmbH
Robert-Bosch-Platz 1
70839 Gerlingen-Schillerhöhe
You can reach us at:
E-mail address: kontakt@bosch.de
Tel.: +49 711 400 40990.
Processing of personal data
Data processing by Facebook
Facebook processes your personal data when you visit our fan page. You can find out what personal data is processed by Facebook and what privacy rights you have in relation to Facebook in Facebook's privacy policy mentioned above. We have no influence on data processing by Facebook.
Setting options and access to statistical data
For our fan page, Facebook gives us the following setting options or grants us access to the following data:
- For our fan page or for individual posts published on the fan page, Facebook allows us to set the target group to be reached. The setting is based on general parameters (e.g. age group, language, region, interests), which can be used to target our content to specific groups. Based on the setting options granted to us by Facebook, it is not possible for us to address or identify individual persons.
- Facebook grants us access to statistical analyses that provide information about the use of our fan page. The analyses visible to us do not allow us to analyze the usage behavior of individuals. We can only see aggregated data (including number of hits, likes, followers, region of origin, age group, gender) that provides information about our audience and the use of our fan page. For more information about the statistics provided by Facebook, please visit www.facebook.com/business/pages/manage.
Beyond that, we cannot influence Facebook's data processing. We process this data in order to publicize the content on our fan page in a manner appropriate to the target group and to better understand and optimize the use of our fan page.
Communication tools we use to communicate with you
You can send us messages via Facebook. If you send us messages via Facebook, we receive the following data from Facebook:
- The message entered
- Your name
- Your profile picture
- Any attachments
- Any voice messages
- Time, date
We use this data to process your request and to provide you with support. For example, you can send us questions about our products and services via our fan page, which we will then answer.
The personal data you provide to us will be transmitted to the Bosch legal entity responsible for the request (e.g. if your request relates to a product or service marketed by another Bosch legal entity). The Bosch legal entity responsible for processing may also be located outside the EEA. We may then also disclose your personal data to recipients located outside the EEA in so-called third countries. In this case, we ensure that an appropriate level of data protection exists at the recipient's site before disclosing the data. You can obtain from us an overview of the recipients in third countries and a copy of the specifically agreed regulations for ensuring the appropriate level of data protection. You can contact us for this. You can find our contact details in the "Contact us" section.
This processing is based on our legitimate interest in maintaining and promoting your satisfaction or any existing contractual relationship.
We store your personal data on systems operated by us for as long as it is necessary for the purpose of collection or for as long as there are statutory retention periods.
Bosch eBike systems on Instagram
The following privacy policy applies to our Instagram account:
„Bosch eBike systems“ – https://www.instagram.com/boschebikesystems/
„Bosch eBike Systems US” - https://www.instagram.com/boschebikesystems.us/
„Bosch eBike Systems Australia & New Zealand” - https://www.instagram.com/boschebikesystems.anz/
Data Controller
The controller for the processing of your data via Instagram is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland (hereinafter referred to as Instagram).
Instagram’s privacy policy applies to this.
For us as operators of our Instagram account, only your public profile on Instagram is visible to us. The information that we can see about you depends on your profile settings.
Processing of personal data
Data processing by Instagram
Instagram processes your personal data when you interact with our Instagram account or one of our posts.
You can find out which personal data is processed by Instagram and what privacy rights you have in relation to Instagram in Instagram's privacy policy. We have no influence on data processing by Instagram.
Access to statistical data
Instagram provides so-called page insights data. These are anonymous statistics that help us to evaluate the quality of our Instagram account and posts. These statistics are generated based on usage data that Instagram collects about your interactions with our Instagram account. We do not have access to this usage data.
Communication tools we use to communicate with you
You can send us messages via Instagram. If you send us messages via Instagram, we receive the following data from Instagram:
- The message entered
- Your name
- Your profile picture
- Any attachments
- Any voice messages
- Time, date
We use this data to process your request and posts and to provide you with support. For example, you can send us questions about our products and services via our Instagram account, which we will then answer.
The personal data you provide to us will be transmitted to the Bosch legal entity responsible for the request (e.g. if your request relates to a product or service marketed by another Bosch legal entity). The Bosch legal entity responsible for processing may also be located outside the EEA. We may then also disclose your personal data to recipients located outside the EEA in so-called third countries. In this case, we ensure that an appropriate level of data protection exists at the recipient's site before disclosing the data. You can obtain from us an overview of the recipients in third countries and a copy of the specifically agreed regulations for ensuring the appropriate level of data protection. You can contact us for this. You can find our contact details in the "Contact us" section.
This processing is based on our legitimate interest in maintaining and promoting your satisfaction or any existing contractual relationship.
We store your personal data on systems operated by us for as long as it is necessary for the purpose of collection or for as long as there are statutory retention periods.
Bosch eBike systems on TikTok
The following privacy policy applies to our TikTok channel: „Bosch eBike Systems“ – https://www.tiktok.com/@boschebikesystems
Primarily responsible for the processing of your data when visiting our TikTok Channel is TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland, acting jointly with TikTok Information Technologies UK Limited, 4 Lindsey Street, London, EC1A 9HP, United Kingdom (hereinafter referred to as TikTok).
The privacy policy of TikTok applies in this context.
As the operator of our TikTok account, we are able to view only your public profile on TikTok. The extent of information accessible to us depends on your profile settings.
Processing of Personal Data
Data Processing by TikTok
TikTok processes your personal data when you interact with our TikTok account or any of our posts.
For information regarding which personal data is processed by TikTok and the data protection rights you hold with respect to TikTok, please refer to the TikTok privacy notice. Please be advised that we have no influence over the data processing conducted by TikTok.
Settings Options and Access to Statistical Data
We are able to define an audience for our TikTok posts based on general parameters (such as age group, language, geographic region, and target interests). Please be advised that it is not possible for us to identify individual persons based on the information provided by TikTok.
TikTok provides so-called performance insights data and analysis reports (TikTok Analytics). These are aggregated and anonymized statistics that assist us in evaluating the quality of our TikTok account and posts (for example, the number of views, likes, comments, and shares). Furthermore, we may utilize this data to assess the effectiveness of our advertisements. These statistics are compiled on the basis of usage data that TikTok collects regarding your interactions with our TikTok account, posts, or advertisements. Kindly note that we do not have access to this usage data.
For your consideration, further information regarding the statistics provided by TikTok may be found at https://www.tiktok.com/legal/page/global/information-about-tiktok-analytics/en.
To the extent that statistical data (so-called engagement data) is processed on the basis of our posts, we are jointly responsible with TikTok. Engagement data refers to analyses that provide information regarding interactions with our TikTok presence and associated content. Detailed information can be found at https://www.tiktok.com/legal/page/global/tiktok-analytics-joint-controller-addendum/en.
Moreover, we are unable to influence TikTok's data processing. We process this data in order to make the content on our TikTok page accessible to the target audience and to better understand and optimize the use of our TikTok page and associated content.
The legal basis for processing is an existing contractual relationship, as well as, where applicable, existing consents and the legitimate interests of ourselves or TikTok in measuring effectiveness, further development, and the target group-specific design of our posts and our TikTok presence.
Communication tools we use to communicate with you
You may send us messages via TikTok. When you send us messages through TikTok, we receive the following data from TikTok:
- The message entered
- Name
- Profile picture
- Attachments
- Voice messages
- Time and date
We utilize this data to process your inquiries and submissions, and to provide you with support. For example, you may submit questions regarding our products and services through our TikTok account, which we will subsequently address.
Additionally, we use the data in aggregated and anonymized form to enhance our understanding of the usage of our TikTok page. For this purpose, we may analyze which groups of individuals (e.g., end customers, private individuals, employees) utilize the communication channel provided via our TikTok page, from which country, and in which language.
The personal data you transmit to us will be forwarded to the Bosch legal entity responsible for your inquiry (for example, if your inquiry pertains to a product or service distributed by another Bosch legal entity). The Bosch legal entity responsible for processing may also be located outside the EEA. We may also transfer your personal data to recipients located outside the EEA, in so-called third countries. In such cases, we ensure that an adequate level of data protection exists at the recipient prior to any transfer. You may obtain an overview of the recipients in third countries and a copy of the specific agreements established to ensure an appropriate level of data protection. To do so, you may contact us. Our contact details can be found in the “Contact” section.
This processing is based on our legitimate interest in maintaining and promoting your satisfaction or any existing contractual relationship.
We store your personal data on systems operated by us for as long as it is necessary for the purpose of collection or for as long as there are statutory retention periods.
Bosch eBike systems on YouTube
The following privacy policy applies to our YouTube channel:
„Bosch eBike systems“ – https://www.youtube.com/user/boschebikesystems
Data controller
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as YouTube) is responsible for the collection and further processing of personal user data on YouTube websites. YouTube's privacy policy applies to this.
Youtube’s privacy policy applies to this.
Please note that YouTube collects and processes certain information about your visit to our YouTube channel even if you do not have a YouTube user account or are not logged in to YouTube.
For us as operators of our YouTube channel, only your public profile on YouTube is visible. Which information is visible here depends on your settings in your profile.
Processing of personal data
Data processing by Youtube
YouTube provides so-called analytics data. This data is anonymous statistics that allows us to evaluate the quality of our YouTube channel and content. These statistics are generated on the basis of usage data that YouTube collects about your interaction with our YouTube channel. We do not have access to this usage data.
Communication tools we use to communicate with you
If you send us messages via YouTube, we receive the following data from Youtube:
- The message entered
- Your name
- Your profile picture
- Any attachments
- Time, date
We use this data to process your request and posts and to provide you with support. For example, you can send us questions about our products and services via our YouTube channel, which we will then answer.
The personal data you provide to us will be transmitted to the Bosch legal entity responsible for the request (e.g. if your request relates to a product or service marketed by another Bosch legal entity). The Bosch legal entity responsible for processing may also be located outside the EEA. We may then also disclose your personal data to recipients located outside the EEA in so-called third countries. In this case, we ensure that an appropriate level of data protection exists at the recipient's site before disclosing the data. You can obtain from us an overview of the recipients in third countries and a copy of the specifically agreed regulations for ensuring the appropriate level of data protection. You can contact us for this. You can find our contact details in the "Contact us" section.
This processing is based on our legitimate interest in maintaining and promoting your satisfaction or any existing contractual relationship.
We store your personal data on systems operated by us for as long as it is necessary for the purpose of collection or for as long as there are statutory retention periods.
Rights of users
Please use the information in the "Contact us" section to exercise your rights. Please make sure that we are able to clearly identify you.
You have the right of access to your personal data, the right to rectification, the right to erasure, the right to restriction of processing, and the right to data portability. If you have given us consent to process your personal data, you can revoke it at any time with effect for the future.
Objection to data processing on the legal basis of "legitimate interest"
You also have the right to object to data processing by us at any time for reasons arising from your particular situation, insofar as this is based on the legal basis of "legitimate interest." The reasons must be stated.
Right of appeal to the supervisory authority
You have the right to file a complaint with a data protection authority. You can contact the data protection authority responsible for your place of residence or federal state or the data protection authority responsible for us.
Contact us
If you would like to contact us, you can reach us at:
Robert Bosch GmbH
Robert-Bosch-Platz 1
70839 Gerlingen-Schillerhöhe
E-mail address: kontakt@bosch.de
Tel.: +49 711 400 40990.
To exercise your rights, use the following link: https://request.privacy-bosch.com/entity/RB/lang/en-EN/.
To report data protection incidents, use the following link: https://www.bkms-system.net/bosch-dataprotection.
For suggestions and complaints regarding the processing of your personal data, we recommend that you contact our data protection officer:
Data Protection Officer
Bosch Group Information Security and Data Protection Department (C/ISP)
Postfach 30 02 20, 70442 Stuttgart, GERMANY
or mailto: DPO@bosch.com
Changes to the privacy policy
We reserve the right to change our security and data protection measures. In these cases, we will also adapt our privacy policy accordingly. Therefore, please note the current version of our privacy policy.
Date: 04.05.2026