Bosch eBike Systems impressed the more than 20k - strong crowd at Australia’s largest consumer technology event, The Technology and Gadget Expo (TGE), in Melbourne over the weekend on 19th and 20th Aug.
The two-day event located in the center of Melbourne’s CBD at the Convention and Exhibition Centre was bustling with local tech enthusiasts, businesses, and excited families who were ready to get hands-on with the latest product innovations on show.
Bosch’s range of eBike systems proved popular with attendees who enjoyed the unique on-site test-track activation, sharing overwhelmingly positive comments such as “that was amazing”, “what an unbelievable experience” and “where can I buy one of these?”
The eBike trail, which was stationed in the middle of the Convention Centre, saw great foot traffic across the weekend with over 1,000 people taking part in the exciting test-rides and experiencing the joy of riding pedelec.
Bosch’s dedicated team of technical experts were available at the test-ride track and newly designed Bosch eBike Systems event booth to provide eBike knowledge and answer questions from attendees. The state-of-the-art booth housed detailed information on the full range of product innovations from Bosch eBike Systems and showcased the Australian promotional videos, which highlighted technical features and benefits of the Systems.
Overall, TGE was a great success for Bosch, thanks to a record number of pedelec test-rides at an Australian event, great enthusiasm and interest from those who attended, and the engaging new eBike event booth!